Here is the information for current Texas Winery Passport users about the end of the current Texas Winery Passport program and the start of the next one. Be sure to enter your Passport codes!
Dear Texas Wine Enthusiast,
During the recent state legislative session, changes were made to the Texas Department of Agriculture’s (TDA) marketing programs. Among these changes was the elimination of the standalone Texas Wine Marketing Program.
While the Texas Winery Passport Program will end on October 31, 2011, TDA is excited to announce that a new passport program is being developed to continue helping consumers and businesses buy Texas products, including Texas wines.
With the new GO TEXAN Passport Program, we will expand membership participation to include wineries, microbreweries, florists, nurseries, retail shops, bed and breakfasts, restaurants, farmers markets and pick-your-own farms in a virtual passport that can be accessed through our GO TEXAN smart phone app.
We plan to launch this new program in Spring 2012. Remember, until the new, expanded program launch, you can continue to find up to date GO TEXAN products you love through the GO TEXAN Facebook page, Twitter feed and smartphone app!
TDA would like to thank all of our Texas wineries and dedicated Texas wine consumers for participating in the Texas wine passport program since 2008; I hope each of you discovered something fun, made some new friends along the way and enjoyed your tour of Texas wine country.
For those of you currently engaged in the passport program, we will honor each level you obtain up to the closing date on October 31, 2011, and you will have until November 15, 2011, to redeem your rewards. If you have any questions, please contact us at gotexan@TexasAgriculture.gov or (877) 99-GOTEX.
Thank you for your participation in the wine passport program, and we hope to see you all GO TEXAN with the NEW passport next year!
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